Another addition, “Suggested Replies,” produces one-click responses based on the context of an email, updating and expanding upon the earlier “Smart Replies” option. The company said the new version draws on the user’s ongoing correspondence to draft more tailored follow-ups. Google is further enhancing its existing proofreading function, which checks grammar and offers recommendations to make messages more concise and readable.
The upgrades will be introduced in stages. Some capabilities will activate automatically, meaning Gmail users who prefer the previous setup will need to opt out in their settings. Google did not specify the exact deployment schedule but said the features will reach personal and workspace accounts in the coming weeks.
Leveraging a Large User Base
Gmail now serves more than 3 billion users, giving Google an extensive data foundation and distribution channel as it competes in the fast-growing generative AI sector. The company is positioning Gemini as a core element across Gmail, Docs, Meet, and other services, aiming to differentiate its offerings from rival products built by OpenAI, Anthropic, and similar developers.
Google’s parent, Alphabet, has seen investor confidence rise alongside its AI initiatives. On Wednesday, the firm briefly overtook Apple in market capitalization for the first time since 2019, continuing a stock rally that made it the strongest performer among large technology companies last year. Alphabet’s recent gains reflect optimism that Gemini can help the company capture a significant share of the enterprise and consumer AI markets.
Competitive activity remains intense. OpenAI reached a private valuation of roughly $500 billion late in 2023, while Anthropic disclosed a valuation of $350 billion in a funding round announced Wednesday. Against that backdrop, Google is banking on both its scale and the gradual integration of Gemini features to maintain an edge.
Imagem: Internet
Evolution of Gemini in Gmail
Thursday’s announcement builds on functionality introduced in 2023, when Google embedded Gemini into Gmail to support tasks such as searching messages via conversational prompts, drafting emails from short instructions, refining language, and generating customized responses. The company now says feedback from those early tools informed the development of the new thread summaries and adaptive reply suggestions.
Industry observers note that integrating AI directly into products people already use every day can accelerate adoption. By contrast, standalone AI chatbots often require users to change workflows. Google’s rollout strategy mirrors that insight by layering Gemini into familiar interfaces and switching on certain options by default.
Privacy and Control
Google emphasized that users will retain control over the new tools. Settings menus will allow individuals and administrators to disable AI Overviews, Suggested Replies, or proofreading recommendations if they prefer manual handling of emails. The company did not outline additional privacy measures beyond its existing policies but said that data processed by Gemini complies with Google’s security standards.
Broader AI Expansion
Outside Gmail, Gemini is steadily appearing in other Google services. The company has referenced plans to bring the model to Android system actions, Chrome browsing assistance, and cloud-based developer offerings. Alphabet’s recent filings with the U.S. Securities and Exchange Commission describe rising capital expenditures on data centers and specialized hardware to support these initiatives.
As the generative AI market matures, feature rollouts such as the new Gmail capabilities are expected to influence how quickly everyday users adopt and trust language models for productivity tasks. Google’s phased deployment will provide an early test of demand for AI-driven summaries and instant replies inside one of the world’s most widely used email platforms.
Crédito da imagem: NurPhoto | Getty Images
